Gemma has more than 20 years’ experience as a journalist, editor and PR consultant.  She has worked for a variety of national newspapers spanning three continents and has specialised in the travel, aviation, tourism and hospitality industries for the last 18 years.

She has delivered several PR training courses for major hotel groups, most recently Accor in Dubai and works with DNATA producing corporate videos.  Gemma also plays a major role in delivering content for official publications and the conference programme at Arabian Travel Market where she is also a conference moderator.